Pricing for salon software varies by roughly 5x across the market. A solo stylist can run a real booking system for under $30 a month. A multi-location salon group can easily spend $500-$1,000 a month before they add a single SMS credit. The frustrating part is that the price tag rarely matches the feature list in the way you would expect -- some of the most expensive platforms are missing things that the cheap ones include for free, and some of the cheap ones are missing the one feature that would actually move the needle for your business.
This guide is a neutral, factual breakdown of what salon software actually costs in 2026, organized by the tier that most closely matches your business size. Pricing changes frequently, so we use ranges ("starts around $X") rather than exact numbers, and we recommend confirming current pricing on each vendor's site before you commit. We will also walk through hidden costs, what each tier actually buys you, and where Deelo fits in the picture.
Pricing Tier Overview
Most salon software falls into one of four tiers, and the gap between them is usually about features and scale rather than quality. A solo stylist running a chair-rental business does not need the same toolset as a four-location salon group with 40 stylists. Here is the rough shape of the market:
| Tier | Typical Monthly Cost | Best For | Common Examples |
|---|---|---|---|
| Solo stylist | $0-$50 | 1 stylist, chair renters, side-hustle | Square Appointments, Acuity, Schedulicity, Vagaro Solo |
| Multi-stylist salon | $50-$200 | 3-15 stylists, single location | Vagaro, GlossGenius, Booker, Boulevard (entry) |
| Multi-location | $200-$500 | 2+ locations, 15-50 stylists | Boulevard, Mindbody, Phorest |
| Enterprise / franchise | $500+ (custom) | Franchise, chains, 50+ stylists | Mindbody Enterprise, Zenoti, MyTime |
A few notes on this table before we go deeper. "Typical monthly cost" is the platform fee only -- it does not include payment processing, SMS, marketing add-ons, or per-stylist seat fees, which we cover later. The same vendor can appear in multiple tiers because most have entry plans for small salons and enterprise plans for chains. And the price you actually pay is almost always higher than the headline price on the marketing page.
Solo Stylist Tier ($0-$50/mo)
If you are a solo stylist, a chair-renter, or you are just getting started, this is your starting point. The platforms in this tier are designed around one calendar, one set of services, and one payment account. They are usually easy to set up in a weekend and do not require training.
- Square Appointments: Free for individuals on Square's payment processing, with a paid tier that starts around $29/seat for teams. Ties tightly to Square POS and payments. Strong for stylists who already use Square.
- Acuity Scheduling (Squarespace): Plans start around $20/month, with the most-used tier in the $30-$60/month range. Great booking flow, intake forms, and calendar logic. No POS or inventory built in, so you typically pair it with another tool for retail.
- Schedulicity: Plans start around $20/month and scale up to roughly $60/month for higher-volume booking. Focused on independent service providers. Includes basic marketing and an unlimited-bookings option.
- Vagaro (solo): Single-user plans start around $30/month, with bolt-on costs as you add features (forms, marketing, branded app, payroll). The biggest plus is that it grows with you into the multi-stylist tier.
- GlossGenius (solo): Designed specifically for independent beauty pros. Pricing starts around $48/month per stylist, with payments built in and a polished mobile-first experience.
At this tier, the main tradeoff is depth. You will get clean booking, calendar management, and payment collection, but advanced features like inventory tracking, multi-staff payroll, true CRM segmentation, and structured marketing automations are usually limited or missing. For a solo stylist, that is rarely a problem -- you are the system.
Multi-Stylist Salon ($50-$200/mo)
This is the most populated tier in the market because it covers the bulk of independent salons -- single location, 3-15 stylists, a front desk, retail, and at least one type of service that needs prep time or processing time. Here, pricing structure starts to matter as much as the headline number, because seat fees and add-ons can double your bill.
- Vagaro (multi-stylist): Plans typically run from around $30/month for a single user up to $90+/month as you add staff and locations. Each additional service provider adds to the cost, and modules like Marketing, Forms, and the branded mobile app are paid add-ons.
- GlossGenius (team): Per-stylist pricing starts around $48/month per stylist. Five stylists is roughly $240/month at list price. Strong design and an integrated payments stack, with a flat-rate pricing structure that some salon owners prefer to a la carte add-ons.
- Booker (by Mindbody): Essentials plans start around $129/month, with higher tiers for advanced reporting and marketing. Geared toward salons that want a polished booking widget and integrated marketing without going to full Mindbody.
- Boulevard (entry): Starts around $185/month for the entry tier. Targets premium and luxury salons with an emphasis on client experience, polished branding, and a tightly integrated payments stack.
The most important thing to understand at this tier is the difference between flat-rate-per-stylist pricing and bundled-platform pricing. Per-stylist pricing scales linearly -- five stylists costs five times what one stylist costs. Bundled pricing has a base fee plus a smaller marginal cost per added user, which can be cheaper at higher staff counts but more expensive at lower counts. Run the math for your team size before you sign.
Multi-Location Tier ($200-$500/mo)
Once you cross into multiple locations, the platform requirements change. You need cross-location booking, centralized client records, multi-location reporting, role-based permissions for managers, and inventory that can transfer between sites. The pricing reflects that complexity.
- Boulevard: Starts around $185/month for the base plan and scales up significantly for multi-location, advanced retail, and analytics tiers. Often quoted in the $300-$500/month range for multi-location salons with full feature access.
- Mindbody (salon plans): Essentials plans start around $159/month, with higher tiers for businesses that need advanced marketing, multi-location management, and a branded client app. Mindbody is also a marketplace, which can drive new client traffic but adds booking fees in some configurations.
- Phorest: Pricing is quote-based, but multi-location salons typically report monthly bills in the $250-$450 range depending on stylist count and add-ons. Strong client-retention features and a marketplace presence in some regions.
At the multi-location tier, support becomes a real factor. You will likely need data migration from your old system, training for managers at each site, and a partner who can help you keep brand standards consistent. The headline price gap between platforms is usually less than the gap in implementation quality, which is harder to evaluate from a pricing page.
Enterprise / Franchise Tier ($500+/mo)
Once you are running 50+ stylists, multiple locations, or a franchise model, you are usually on a custom plan. Pricing is rarely public at this tier because vendors are pricing based on volume, business model, and the modules you adopt.
- Mindbody Enterprise: Custom pricing for franchises, chains, and brand groups. Includes franchise-level reporting, brand consistency tools, and centralized marketing. Often paired with Mindbody's consumer marketplace.
- Zenoti: Built for medium-to-large salon and spa chains. Pricing is custom and usually quoted as a per-location or per-user package. Strong inventory, payroll, and reporting at scale.
- MyTime: Targets multi-location service businesses with custom enterprise pricing. Strong scheduling, marketing, and analytics for chains.
A practical note: at this tier, the platform fee is usually less than the cost of operationalizing the platform. Implementation, training, integration with your accounting or ERP system, and the ongoing cost of an internal admin to manage the platform often run higher than the subscription itself. Plan for that as part of your total cost of ownership, not as an afterthought.
Hidden Costs Nobody Warns You About
The headline price on the pricing page is rarely the real number. Here are the costs that surprise salon owners after they have already signed:
- Payment processing: Most salon software includes (or strongly nudges you toward) integrated payment processing. Rates typically land somewhere in the 2.5%-3.0% + per-transaction fee range, but specifics vary by vendor and plan. On a salon doing $40,000/month in card sales, even a 0.3% rate difference is roughly $1,440 a year. This is often the single biggest cost lever beyond the platform fee.
- SMS / appointment reminders: Many platforms charge per-message for SMS reminders, marketing texts, and waitlist notifications. Costs often start at a fraction of a cent per message but add up fast at salon volume -- a busy multi-stylist salon can easily burn through 3,000-5,000 messages a month.
- Marketing add-ons: Email marketing, automated win-back campaigns, and branded mobile apps are usually paid modules on top of the base subscription. Each can add $20-$100/month. If you need three of them, you are spending another $100-$300/month before you have run a single campaign.
- Per-stylist or per-seat fees: Some plans charge per service provider after a certain count. Always confirm whether the listed price is for unlimited stylists or capped at a number.
- Setup, data migration, and onboarding: Mid-market and enterprise platforms often charge a one-time implementation fee. Even when it is technically optional, getting it right matters for client history and gift-card balances, so most salons end up paying.
- Annual contracts: Some salon platforms require 12-month commitments, especially at the multi-location and enterprise tiers. If the platform turns out not to fit, you are still on the hook for the remainder of the contract.
- Hardware: Card readers, printers, and tablets for the front desk are sometimes bundled, sometimes a la carte. Confirm before you assume.
What You Are Paying For at Each Tier
It helps to understand what each tier actually buys you in capability. Higher prices buy more sophistication, more integrations, and more depth in marketing and reporting -- but they also buy more complexity that you have to manage.
| Capability | Solo ($0-$50) | Multi-Stylist ($50-$200) | Multi-Location ($200-$500) | Enterprise ($500+) |
|---|---|---|---|---|
| Online booking widget | ✓ | ✓ | ✓ | ✓ |
| Calendar & scheduling | ✓ | ✓ | ✓ | ✓ |
| Integrated payments | ✓ | ✓ | ✓ | ✓ |
| Inventory & retail | Basic | ✓ | ✓ | ✓ |
| Multi-staff payroll & tips | Limited | ✓ | ✓ | ✓ |
| Multi-location reporting | ✗ | Limited | ✓ | ✓ |
| Marketing automations | Basic | ✓ | ✓ | ✓ |
| Branded mobile app | ✗ | Add-on | Add-on | ✓ |
| Franchise / brand controls | ✗ | ✗ | Limited | ✓ |
| Dedicated CSM / support | ✗ | ✗ | Some plans | ✓ |
Reading this table top to bottom is useful, but reading it left to right is more useful. The honest question for most salons is: what is the smallest tier that covers everything you actually use? Most salon owners pay for capabilities they will never operationalize. Before you upgrade, audit which features you used last month -- not which features you might use someday.
How Deelo Compares
Deelo takes a different approach to pricing than most salon platforms. Instead of charging per feature module, Deelo bundles 60+ business apps into a single per-seat price -- so booking, CRM, invoicing, marketing, retail, and team chat are all included in the same plan. Here is what that looks like in practice for a salon:
| Free | Starter | Business | Enterprise | |
|---|---|---|---|---|
| Monthly price per seat | $0 | $19 | $39 | $69 |
| All 60+ apps included | ✓ | ✓ | ✓ | ✓ |
| Booking & calendar | ✓ | ✓ | ✓ | ✓ |
| Client CRM | ✓ | ✓ | ✓ | ✓ |
| Invoicing & payments | ✓ | ✓ | ✓ | ✓ |
| Marketing automations | Basic | ✓ | ✓ | ✓ |
| AI assistant | Limited credits | ✓ | ✓ | ✓ |
| Multi-location support | ✓ | ✓ | ✓ | ✓ |
| Priority support | ✗ | ✗ | ✓ | ✓ |
What this means in salon terms: a 5-stylist salon on Deelo Starter pays roughly $95/month and gets booking, CRM, invoicing, marketing automations, retail, team chat, an AI assistant, and access to the rest of the catalog without paying for additional modules. That same 5-stylist team on a per-stylist platform with marketing add-ons can easily land in the $200-$350/month range for a similar feature footprint.
The tradeoff is honest: Deelo is built as a connected suite of apps rather than a single deeply specialized salon platform. If you need the most sophisticated, salon-specific dispatch, advanced franchise controls, or a marketplace presence in a specific region, a specialist platform may be a better fit. If you want one bill, one login, and a flexible tool that grows with your business across booking, marketing, retail, and back-office, the bundle math usually favors Deelo.
Try the Bundle, Skip the Add-On Stack
If you are tired of paying for booking, marketing, and retail as three separate subscriptions, it is worth seeing how the math changes when you bundle them. Deelo's Practice app is purpose-built for salons and beauty businesses, with online booking, client records, services, retail, and integrated payments included by default. Start free, add seats as you grow, and pay one bill instead of five.
[Explore Practice for Salons →](/apps/practice)
Frequently Asked Questions
Is salon software worth it for a single stylist?
For most stylists, yes -- even a free or low-tier plan typically pays for itself in reduced no-shows from automated reminders alone. A solo stylist can run a real booking system for under $30/month on platforms like Square Appointments, Acuity, or Vagaro Solo, and many include payment processing in the same stack.
What is the cheapest legitimate salon software?
Square Appointments is free for individual stylists who use Square for payments. Deelo's Free plan also includes booking, CRM, and invoicing at no monthly cost. After that, Schedulicity, Acuity, and Vagaro Solo all start in the $20-$30/month range.
How much does Vagaro cost for a salon?
Vagaro starts around $30/month for a single stylist and scales up as you add staff and modules. A typical 5-stylist salon with a few add-ons (Marketing, Forms, branded app) often lands in the $90-$150/month range. Confirm current pricing on Vagaro's site, since the company has restructured plans periodically.
How much does Mindbody cost?
Mindbody Essentials plans start around $159/month for a single location, with higher tiers for advanced marketing, branded apps, and multi-location management. Multi-location and enterprise plans are quote-based and typically run several hundred dollars per month.
What about Boulevard?
Boulevard's entry plan starts around $185/month and scales up for multi-location, advanced retail, and premium analytics tiers. It is positioned for premium and luxury salons that prioritize a polished client experience and brand presentation.
Are payment processing fees usually included?
Most platforms include or strongly recommend integrated payment processing, but the processing fees themselves are separate from the subscription. Rates typically land somewhere in the 2.5%-3.0% + per-transaction range. On meaningful card volume, this is often a bigger cost than the platform fee itself, so always factor it in.
Should I switch salon software if I am on a contract?
Probably not until the contract ends -- early termination fees and double-paying through a transition usually wipe out the savings. Use the time to plan: export your data regularly, document your processes, and shortlist replacements. When the contract is up, switch on a slow week, not your busiest one.
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